Wherehouse
📊 Real profit, not just revenue

See your actual net profit across every channel.

Takealot takes a success fee and a fulfilment fee. Makro takes commission and fulfilment. Amazon takes referral and FBA fees. Wherehouse brings every fee back with the order, sets it against your cost price and shows brands and distributors their real margin by marketplace, brand and SKU.

  • ✅ Live in 14 days or month two is free
  • ✅ No setup fee
  • ✅ A named person on your account
  • ✅ Month to month

Track marketplace fees and commissions

Fulfilment fees, success fees and other charges that marketplaces take on each order are pulled into Wherehouse automatically. You get a clear view of what each sale really costs. No more guessing from revenue alone.

On Growth and Retail, these fees and commissions post to Xero, QuickBooks or Zoho Books as line items on each order, so your books show what you actually earned without manual entry.

Order fees on mobile
Sales and profit analytics dashboard

Cost prices and net profit, your way

Add your cost prices (from a CSV, or from your ERP or store on a sync plan) and we show you actual net profit, not just turnover. Slice it by marketplace, brand or category.

Understand which channels and products truly make money so you can focus on what drives profit, not just revenue.

Profit by brand, for every brand you carry

Distributors carry many brands, and each one earns differently on each marketplace. Filter net profit by brand, category or SKU, across the business or per marketplace, so you know which brands to push and where.

Margins and profit analytics come with every plan.

Brand and category statistics

From chasing revenue to seeing actual profit

Before: chasing revenue

  • • Revenue looks good but fees and cost of goods are a guess.
  • • Hard to know which channels or products are actually profitable.
  • • Manual spreadsheets or incomplete accounting.
  • • Decisions based on turnover, not margin.

After: seeing actual profit

  • ✓ Fees and commissions on every order, posted to Xero, QuickBooks or Zoho Books.
  • ✓ Net profit by marketplace, brand and category.
  • ✓ Numbers that update as orders and fees come in, so you act on what’s true now.
  • ✓ Decisions based on real margins, not just revenue.

Found the leak? Fix the price.

Seeing the margin is half the job. Wherehouse also keeps the right price on every marketplace, once fees and commission come off.

The right price on every marketplace

Set a price rule per marketplace that covers its fees and commission, like Takealot at 10% above your store price. Change a price once in your store or ERP and every marketplace follows.

Comes with every sync plan

Win the buy box at a profit Repricer add-on

Where other sellers compete on your product, the repricer prices from your cost plus marketplace fees and never goes below the profit you set.

From R549 a month. See the repricer

Built for one kind of seller. On purpose.

We do our best work for brands and distributors who already have a system of record. If that’s you, most are live in under 5 days. If it isn’t, we’ll tell you upfront.

✅ You’re a great fit if

  • You own a brand, or distribute brands in South Africa.
  • Your stock lives in Shopify, WooCommerce, Cin7 Core, Unleashed, Zoho, Sage, Odoo .
  • You hold the stock and sell every month, whether that’s 5 SKUs or 5,000.
  • You sell on Takealot, Amazon, Makro , or you want to.
  • You supply retailers like Yuppiechef, Superbalist or Takealot on purchase orders.
  • You’re tired of retyping orders, cancelling oversells and fixing prices by hand.

🙅 We’re not the right fit if

  • You’re still testing your first products, with no regular sales yet.
  • You only sell in one place, with no store or stock system behind it.
  • You want listings without stock sync. That’s how oversells happen.
  • You want an agency to run your store for you.

Not sure? Book the call. If we’re not a fit, we’ll say so in 20 minutes and point you somewhere better.

Prices and fees, sorted. In their words.

What sellers wrote about pricing and their books on the Takealot Seller Success Network.

Seller Success Network review

The best platform

“The stock syncing, custom price rules, and the ability to change prices for each marketplace directly from Wherehouse is absolutely incredible.”
NEXA Audio Own website, Takealot and more marketplaces

Seller Success Network review

Takealot, Xero, Shopify connected

“The Xero automation is the best part. It just handles all our invoicing in the background so we don’t have to.”
Pro-Group Takealot, Shopify and Xero

Included on every plan

Fee tracking, cost prices, net profit and analytics come with every plan.

Priced against the ops hire, not the spreadsheet.

One plan for most brands and distributors, a smaller one if you’re still growing into it. Prices include VAT and run month to month.

Included in every plan

Unlimited SKUs Unlimited users

Growth

For stores with a hub and under about 1,000 marketplace orders a month.

R1,099 / month
  • 300 orders synced, then R4.40 per order
  • 25 product listings a month, then R5 each
  • Store, ERP, inventory and accounting connections
  • Retailer connectors at R750 each
  • API access

Enterprise

For groups, multi-brand distributors and high, steady volume.

Fixed set from your volume
  • One fixed invoice, set from your last 12 months of orders
  • Sync never stops, no matter the spike
  • Multiple brands, stores and warehouses
  • Custom API connectors

What’s in Retail, and what it costs to do another way

Your team still runs the business. This is the work that comes off their desks.

  • Setup done with you, every rule mapped, and a new connector if you need one An integrator: R15,000 to R30,000
  • Stock, price, order and PO sync on every channel An e-commerce admin: R15,000 to R25,000 a month
  • 100 product listings a month About 25 hours of loadsheets a month
  • Fees, payouts and credit notes in your books Bookkeeper hours every month end
  • Takealot stock recon claims R11,000 a month left with Takealot, on average
  • 2 retailer integrations R1,500 a month on Growth
  • Profit dashboard, plus the ChatGPT and Claude connector A BI tool, and someone to feed it
  • A named person on your account A ticket queue

Done by hand: two full-time people, R40,000+ a month.

Retail: R4,799 a month

Frequently Asked Questions

Visit our 📚 documentation site for more information on authorising connectors. If you have any questions, please don't hesitate to reach out to us at 📨 [email protected]

Which marketplace fees does Wherehouse track? +
Can these fees go into my books? +
How do I add cost prices? +
Which plan do I need? +
How up to date is the profit data? +

Bring your range. We’ll bring the shelves.

20 minutes with someone who has connected hundreds of South African brands and distributors. You’ll leave knowing exactly what it takes, even if we’re not the right fit.

  • ✅ A straight yes or no on fit
  • ✅ Which marketplaces suit your range
  • ✅ Your go-live date and your price

Black Friday is Friday 27 November. Book your fit call by Thursday 6 November and you’ll be live, with test orders run, before the rush.

Book my fit call

Where do you sell (or want to)?

We reply within one working day. If we’re not the right fit, we’ll tell you.