👀 More eyeballs
Millions of shoppers start on Takealot, Makro and Amazon. Extra shelves and extra discovery, on top of wherever you sell today.
One connected system for South African sellers
Grow every channel without the operational drag.
Get your whole range live on Takealot, Makro, Amazon and the rest in days, not months. Wherehouse keeps stock, orders and pricing in step, and feeds real marketplace fees into the books you already run.
You've got the products. They're just not where the buyers are.
Every marketplace you add multiplies the admin: different loadsheets, stock in too many places, prices that don't move, books that don't reconcile. Most sellers stall before they start. The ones who push through often oversell, and risk their marketplace SLA or having the account suspended.
🏆 More credibility
Showing up next to trusted retailers makes the brand feel established to shoppers who would never have found you on their own.
✅ Ops stay simple
One connection to the store, ERP and accounting you already run. Stock, orders and fees flow in the background.
Get the whole range live, in days
Listing one SKU is fine. Listing hundreds across marketplaces is a full-time job. We take the catalogue you already have and submit it in bulk.
- Pick products, pick a marketplace, send
- AI fills thin titles, attributes and copy
- If the page already exists, we attach your offer
Stock, orders and fees stay in step
This is the part that keeps growth from turning into chaos. Connect once, then it runs in the background.
- Stock updates so you don't oversell
- Marketplace orders land in your store or ERP
- Fees and payouts hit the books as they really are
Connect the systems you already run.
Also Magento, Zoho Books, Vend, IQ Retail, Parcelninja and more. If you run it, we probably talk to it.
763,319+
Products in sync, in real time
R650m+
Marketplace revenue synced every year
50+
Platforms connected
Your rules, not a generic sync
How it works
01
Connect
Your store, ERP, marketplace accounts, or the catalogue you already have. You pick the system of truth.
02
See the opportunity
Wherehouse ranks what isn't live yet, and what each product could be worth on that marketplace.
03
Submit in bulk
Pick products, pick a marketplace, send. Hundreds of SKUs in one go. Days, not months.
04
Stay connected
Sync keeps stock, orders and fees flowing, with your own business logic on top.
A person on your account, not a dump of history
A dedicated account manager helps you onboard and learns how your business actually flows. We run specified example orders first. Nothing automatic goes through until those are right, so connecting Wherehouse will not rewrite a year of accounting overnight.
Every record runs through the same four-stage pipeline
This is why Wherehouse fits almost any seller's setup. Drop what you don't want, translate fields to each platform's shape, tweak values with your rules, then find-and-replace where needed.
Filter
Drop the noise
Skip cancelled orders, discontinued SKUs, or a brand you don't want on that channel.
Map
Translate fields
Copy, set a fixed value, or carry custom attributes from your ERP into the next system.
Adjust
Apply your logic
Maths, prepend/append, conditions. Raise a price, add a stock buffer, build a reference.
Replace
Clean the output
Find-and-replace titles, swap category names, or set a default when a field is empty.
Your business logic, not ours
Rules that match how you actually sell
- Increase Takealot price by 10% when stock drops below 10 units
- Hold a 15% stock buffer on one marketplace so you never oversell
- Prepend TAL- to the order reference, and append the DC code
- Only list a product if a custom attribute says that channel is allowed
- Sell your own stock first, then fall back to supplier availability
Conditions gate every stage, so a rule can apply to Takealot and leave Makro alone.
Custom data travels with the product
Warehouse bin, tax class, lead-time bucket, supplier reference: if it lives in your system and has no home on a standard field, we store it as a custom attribute and reuse it.
- Ingest from the ERP, feed or marketplace
- Sync it out to another channel in that channel's shape
- Drive filters, conditions and pricing rules off it
- Slice the catalogue in the dashboard by your own fields
You pick the system of truth: an ERP, a store, or a spreadsheet. Shopify can be both store and inventory hub.
Built for messy catalogues, not just tidy ones
🔗 SKU remaps
One product, two SKUs
When a marketplace SKU can't match yours, a remap links them. Stock, price and orders then flow as if they were the same code.
See the guide 📦 Linked listingsOne SKU, several pages
One base product can back several offer pages. Stock and price go out to all of them. Orders resolve back to the single SKU in your ERP.
See the guide 🧮 Sync overridesPer SKU, per channel
Pin a price, force out of stock, or pause sync on one channel without changing the rest. Overrides always win, including over the repricer.
See the guideListing, buy box, books, more
Get listed, then keep winning
🚀 Product listing
- Opportunities ranked by estimated revenue, so you start with what is most likely to sell
- AI fills thin titles, descriptions and attributes so listings are marketplace-ready
- If a product page already exists, we attach your offer instead of creating a duplicate
- R5 per SKU, once-off. Failures to submit are refunded
💵 Buy box repricing
- Watch competitor prices continuously on Takealot and Makro
- Decide a winning price, then push it through your own seller account
- Fixed band, or cost-based from cost plus fees to a profit target
- Never below your floor. If we can't win profitably, we hold
Makro alone can unlock 15 to 30% extra revenue for sellers who compete properly on price.
Books that match what actually paid out
📊 Real fees, clean invoices
A marketplace sale isn't the sticker price. Commission, fulfilment and other deductions ride along with every order, so net margin is a fact.
- Invoices created in Xero, QuickBooks or Zoho Books
- Credit notes for returns, automatically
- Customer tax invoices with name, address and VAT filled in
🧭 We plug in. We don't replace your accountant.
If your ERP already talks to Xero, we leave that link alone and handle the marketplaces and stock. Running Shopify with no ERP? We write the invoices to Xero directly.
Either way, your accountant keeps working in the system they know.
What else sits on the same connection
True profit, not gross
One dashboard for sales, stock and what you actually keep, on desktop or mobile. Compare periods. See which products are worth pushing.
Claim what Takealot owes
We read Takealot's monthly recon sheet and build a compliant claim, so you recover inventory they can't account for instead of leaving it.
See the guideSell stock you don't hold
Connect Syntech, Pinnacle, Amrod and more. Combine supplier availability with your own SOH, and cost-base price off the live supplier offer.
For teams that want to build on top
Public API on Retail and up
If you have developers, they can read orders, products and buy box data, drive repricers in bulk, and push tracking, without waiting on a new connector. It complements the mapping pipeline. It doesn't replace it.
Trusted by SA sellers since 2019
Why sellers trust Wherehouse
🔒 We guard your data
We never sell or share your personal, product or sales data. Encryption is standard, with optional two-factor authentication on every account. Security processes are vetted by independent third parties.
🤝 We never compete with you
We're a SaaS platform, not a marketplace seller. We will never list against your range, and we never sell your data to anyone. A handful of local tools do sync. Almost nobody also does listing, repricing and real accounting in one system.
🇿🇦 Built here, for this market
Since 2019 we've been connecting South African sellers to Takealot, Makro, Amazon and the rest. 763,319+ products in sync. R650m+ marketplace revenue flowing through every year.
⚡ We never cut you off
Go over your order plan and we keep syncing. Overages are a conversation about the right plan, not a switch we flip. Your operations don't break because you had a good month.
No onboarding fees. Ever.
You only pay once the account is live
There are no setup fees on any plan. During onboarding we ingest your catalogue and sync a couple of test orders and products, so you know it works before you rely on it. Billed monthly. Cancel any time.
Simple plans that grow as you do
Growth
R1,099
incl. VAT / month
300 orders included, then R4.40 per extra order. All marketplaces, stores and ERPs. Unlimited SKUs and users.
Retail
R4,799
incl. VAT / month, flat
2,500 orders included. Two retailer connectors and supplier feeds. We never stop syncing.
Enterprise
Contact us
fixed from your volume
Unlimited orders. Public API, a fixed invoice, and dedicated onboarding. Reassessed yearly from the last 12 months.
Listing is R5 per SKU, once-off (failures refunded). Repricing from R439 / month. Dashboard-only is R399 / month. See full plan details
Proof, and what we won't oversell
Mr Vinyl
6,700+ SKUs · 3 new marketplaces
Takealot, Makro, Bobshop. Zero extra hires.
"Wherehouse let us reach every screen in South Africa, without changing how we work."
Supernova Brands
+40% GMV · zero manual overhead
Cin7 Core as the hub. Channels synced in the background, without platform-hopping.
Honest limits
- Auto-listing is best-effort. Most sellers see 90%+ success, but marketplace QC can still fail.
- We don't sell listing without sync. Listing alone just sets you up to oversell.
"Wherehouse has changed my life and my business. From the time someone places an order right up until they receive it, I could literally be asleep if I choose."
Simone Penn
CEO, Mothers' Nature Cosmetics
"Wherehouse painlessly synchronises our inventory and orders to all our sales channels and our accounting system. It even tracks returns and refunds."
Cary Pragdin
General Manager, GreenPaws
Ready to simplify marketplace selling?
No setup fees. We ingest your data and sync a couple of test orders, so you know it works before you rely on it. You only pay once the account is live.
Wherehouse eCommerce Sync · by PulseDroid Technology (Pty) Ltd
🔗 Get connected
No setup fees. Billed monthly. Cancel any time.