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Wherehouse eCommerce Sync | By PulseDroid Technology (Pty) Ltd
Wherehouse
🔗 Shopify + Amazon integration

Run Amazon from Shopify.

Shopify stays the source of truth. We keep Amazon stock and prices right after commission and fees. Amazon orders land in Shopify, and every fee reaches your books.

  • ✅ Live in 14 days or month two is free
  • ✅ No setup fee
  • ✅ A named person on your account
  • ✅ Month to month
  • Syncs
  • Stock
  • Price
  • Orders
  • Fees
Shopify
Amazon

Amazon is a second shop. It shouldn’t be a second job.

Stock in two places means oversells and cancelled orders. A price set by hand leaks margin once commission and fees come off. Orders get retyped into Shopify. We connect Amazon to Shopify, so all of that runs in the background.

🧭 You pick the role

ERP as truth, Shopify as one storefront. Or Shopify as the stock hub, with Takealot and Makro orders writing in so inventory decrements like a store sale. We set that with you, because it flips the flow.

🎨 Variants stay sellable

Size and colour stay as their own SKUs for stock and price. On the way back to Shopify, we can rebuild the variant family the store expects.

🔗 Attach your offer, don’t clone the page

Amazon already has the catalogue. We match your products and latch your offer onto existing ASINs. No upload sheets, no waiting on a new product page.

Your rules, not a generic sync

How it works

01

Connect

Your Amazon seller account, plus Shopify, which stays the source of truth.

02

Set your rules

Price rules that build in Amazon fees, stock buffers, which SKUs go to Amazon.

03

Test it first

We run example orders first. Nothing automatic goes through until they’re right.

04

Stay in step

Stock, price, orders and fees keep moving between Shopify and Amazon in the background.

🛒 Orders-image
🛒 Orders

Orders placed on Amazon can create in Shopify when it holds your stock. No retyping, no missed picks. Shopify orders come through with discounts, shipping and refunds. Marketplace-origin orders can be written into Shopify when it is the stock hub, without emailing the marketplace buyer twice. Have more sales channels? The same flow can cover the rest of the stack, with rules per platform.

📦 Stock & pricing-image
📦 Stock & pricing

Stock from Shopify updates Amazon so you do not oversell. Price rules per channel build in commission and fees, so every sale still leaves a margin: a 10% uplift on Takealot, a different price on Makro, a SKU held off one channel. Per-location stock, or several locations summed. Marketplace availability can follow Shopify, or Shopify can follow the ERP.

📦 Product data-image
📦 Product data

Titles, images and attributes you already maintain can keep Shopify & Amazon current, without rebuilding a loadsheet. Catalogue, images and variant data can flow both ways, so a product you maintain once can live on the store and the marketplaces.

Latch your Amazon offers

Match the catalogue you already have to existing ASINs and go live without the listing grind.

💵 Buy box repricer-image
💵 Buy box repricer

Repricer add-on

Watch competitors on Amazon and push a winning price through your own seller account. Never below your floor. If we cannot win profitably, we hold. Price from your cost plus Amazon fees to the profit you want to keep, and let the repricer compete for the Buy Box above that floor.

Amazon Seller Flex & FBM

Ship Amazon orders from your own warehouse

For brands and distributors who ship Amazon orders to buyers themselves (Seller Flex or FBM, which means you ship, not Amazon). Wherehouse connects your Amazon account to your warehouse management system (WMS), so selling, stock and shipping stay in step without retyping.

Seller Flex stock kept in sync

We keep your Seller Flex stock in sync with your WMS, so Amazon shows what you actually hold. As stock moves in your warehouse, Amazon quantities follow, which helps prevent overselling and stale listings.

Shipping labels from Amazon

For orders you ship yourself, Wherehouse gets the shipping label from Amazon through Amazon's Merchant Fulfillment and Easy Ship APIs. Your team picks, packs and dispatches in the workflow it already uses.

Orders in your fulfilment workflow

We pull each order through Amazon's Orders API and turn it into pick, pack and ship instructions inside your WMS, so every order you ship yourself goes out right.

How we handle your data. Amazon order and buyer information is processed only to fulfil and ship the buyer's order, and is handled in line with Amazon's Data Protection Policy and our Privacy Policy .

Brands and distributors like you, already running.

Distributors and specialist retailers who run their whole marketplace business from the system they already had.

Filmed at eCommerce Live 2026

Hear it from the sellers

“It took up 90% of my life, and as soon as we made a sale, that data was wrong again. And then I discovered Wherehouse.”

John Onderstall, COO, GCT Brands

GCT Brands and Supernova Brands on dropping CSV exports, split DC orders and credit notes that just work, and adding a marketplace without the hassle.

Brand distribution · B2B and retail

Supernova Brands

+40%
GMV
  • Takealot, Amazon, Makro, Leroy Merlin and every brand store run from Cin7 Core
  • Yuppiechef and Takealot Supplier POs land straight in Cin7 Core
  • Real-time stock and price sync across every channel
Cin7 CoreTakealotAmazonMakroLeroy MerlinYuppiechefTakealot SupplierXero
“Wherehouse eliminated our operational bottlenecks and gave us the total freedom to scale across multiple channels natively from our central hub.”

Specialist retail · Johannesburg

Mr Vinyl

6,700+
SKUs live
  • 3 new marketplaces: Takealot, Makro and Bobshop
  • Shop floor and online stock in sync, in real time
  • Marketplace orders flow back into WooCommerce. Zero extra hires
WooCommerceTakealotMakroBobshop
“Wherehouse let us reach every screen in South Africa, without changing how we work.”

Retailability · the group behind Edgars

“Great product Giovanni Joubert & Team. Thank you. We use Wherehouse with Legit, Boardmans and Keedo online shopping.”
Richard McLennan Head of E-Commerce, Retailability On LinkedIn, June 2023
  • Edgars
  • Legit
  • Keedo

What sellers say on the Takealot Seller Success Network

takealot.com Seller Success Network Read every review

Seller Success Network review

Indispensable

“The amount of daily admin that Wherehouse has removed from our day-to-day business is spectacular. We couldn’t live without them. Selling through multiple channels has become manageable.”
John Seller review

Seller Success Network review

Takealot, Xero, Shopify connected

“The Xero automation is the best part. It just handles all our invoicing in the background so we don’t have to. It’s simple, it works, and it’s clearly built for the SA market.”
Pro-Group Takealot, Shopify and Xero

Seller Success Network review

The best platform

“The stock syncing, custom price rules, and the ability to change prices for each marketplace directly from Wherehouse is absolutely incredible.”
NEXA Audio Website, Takealot and more

Seller Success Network review

Reliable integration, exceptional support

“The integration side has made our listing and fulfilment admin significantly lighter. But the part that actually matters day to day is the support.”
DynamicCom Distributor, wide catalogue

Seller Success Network review

WooCommerce and Takealot sync

“A special shoutout to [the Wherehouse] team for helping us sync and manage hundreds of products between our WooCommerce and Takealot.”
Mr Vinyl WooCommerce and Takealot

Seller Success Network review

Takealot and DEAR Inventory in sync

“We use Wherehouse for our integration with DEAR inventory and we are very happy with the level of service and reliability of the Wherehouse integration.”
De Villiers Smit Takealot and DEAR Inventory

Priced against the ops hire, not the spreadsheet.

One plan for most brands and distributors, a smaller one if you’re still growing into it. Prices include VAT and run month to month.

Included in every plan

Unlimited SKUs Unlimited users

Growth

For stores with a hub and under about 1,000 marketplace orders a month.

R1,099 / month
  • 300 orders synced, then R4.40 per order
  • 25 product listings a month, then R5 each
  • Store, ERP, inventory and accounting connections
  • Retailer connectors at R750 each
  • API access
Most brands and distributors

Retail

For brands and distributors doing up to 2,500 marketplace orders a month.

R4,799 / month
  • Setup done with you, plus a named person on your account
  • Live in 14 days or month two is free
  • Your system not on our list? We build the connector free
  • 2,500 orders synced a month, no overage
  • 100 product listings a month, then R5 each
  • Store, ERP, inventory and accounting connections
  • 2 retailer integrations and supplier feeds included

Enterprise

For groups, multi-brand distributors and high, steady volume.

Fixed set from your volume
  • One fixed invoice, set from your last 12 months of orders
  • Sync never stops, no matter the spike
  • Multiple brands, stores and warehouses
  • Custom API connectors
  • Repricer from R549 / month
  • Extra listings R5 per SKU
  • Extra retailer connector R750 / month

What’s in Retail, and what it costs to do another way

Your team still runs the business. This is the work that comes off their desks.

  • Setup done with you, every rule mapped, and a new connector if you need one An integrator: R15,000 to R30,000
  • Stock, price, order and PO sync on every channel An e-commerce admin: R15,000 to R25,000 a month
  • 100 product listings a month About 25 hours of loadsheets a month
  • Fees, payouts and credit notes in your books Bookkeeper hours every month end
  • Takealot stock recon claims R11,000 a month left with Takealot, on average
  • 2 retailer integrations R1,500 a month on Growth
  • Profit dashboard, plus the ChatGPT and Claude connector A BI tool, and someone to feed it
  • A named person on your account A ticket queue

Done by hand: two full-time people, R40,000+ a month.

Retail: R4,799 a month

Frequently Asked Questions

Visit our 📚 documentation site for more information on authorising connectors. If you have any questions, please don't hesitate to reach out to us at 📨 [email protected]

How do Shopify and Amazon work together? +
Should marketplace orders go into Shopify? +
Can Wherehouse create new Amazon product pages? +
Do you support Shopify variants? +
Do you support FBA and FBM? +
Is there a setup fee? +
How long does onboarding take? +
Do I have to live in the Wherehouse dashboard? +

Bring your range. We’ll bring the shelves.

20 minutes with someone who has connected hundreds of South African brands and distributors. You’ll leave knowing exactly what it takes, even if we’re not the right fit.

  • ✅ A straight yes or no on fit
  • ✅ Which marketplaces suit your range
  • ✅ Your go-live date and your price

Black Friday is Friday 27 November. Book your fit call by Thursday 6 November and you’ll be live, with test orders run, before the rush.

Book my fit call

Where do you sell (or want to)?

We reply within one working day. If we’re not the right fit, we’ll tell you.